Well, if I’m to follow in Mr. Dumpty’s footsteps, I’m due for an awesome fall – because this summer was, in fact, rather sucky.
July was okay, just hectic – but in August, things went downhill in a hurry. In early August I had stomach surgery, which is all well and good. At first, the recovery went great. They sent me home with a large bottle of opiated syrup, and that was just fine. However, about a week and a half after the surgery I got hit with a GI bug, and it cleaned my clock. I’ll spare you the gory details, but it was a strong and persistent bug that laid me quite low for five freakin’ weeks. It wasn’t just nasty, it was dag nasty.
I didn’t make a big deal of this on social media, partly because I don’t like sharing personal details online*. Also, I didn’t want to unduly worry my legion of insanely-devoted fans, at least until I felt I was out of the woods. I’m sure I spared many rendings of garments, not to mention much wailing and gnashing of teeth.
Naturally, my writing suffered. I did get some feedback expressing the expectation that I was doing wonderful writing during my recuperation. There are two reasons for this: initially, large bottle of opiated syrup; then, 24-7 vomit-o-rama. Neither is conducive to authorial motivation. Robert Louis Stevenson may have written wonders from his sick bed, but I was either giggling at the cracks in the ceiling or clutching my spasming belly and moaning piteously.
It was a bit of a chore to finally shake the rust of and get back down to writing the sequel to Fester.I managed to fake my way through a few writers’ groups with chapters I had already completed before the surgery. Soon enough, I had to get cranking again. It was tough at first, but pretty soon the thoughts began to outpace the fingers and the word count continued to ratchet up.
I’ve gotten to the point now where I’m developing new characters – or rather, they’re developing themselves. The characters from the original book have already revealed their personalities to me, but these three new Schmidts (Ronald, Ophelia and Thelma Louise) are just starting to become more than cardboard cutouts, which is always fascinating to experience. Of course, there’s plenty of fun in seeing what the old characters are up to. For example, Billy Snyder is working on a restoration project that is really batshit crazy.
Enough for now. I don’t want to give too much away – especially since it might all change by Draft 2. Suffice to say that I’m well on my way to recovery and cranking on the word count.
*I’m only sharing this info here because I’m pretty sure hardly anyone will read it.
ITEM! It’s official! Work has begun on the sequel to Fester. Granted, it’s not a lot of work, and there is no title as of yet. As I am a pantser when it comes to writing, I don’t even have a clear idea of exactly what’s going to happen. There are a number of things I can share of which I am fairly certain:
The timeline of the new story is set 20 years after Fester, which puts it around 2014.
Martin Prieboy is still Chief Constable of Fester, but is struggling with the recent loss of his spouse.
Billy Snyder is out of prison and living in a secluded house in the hills, where he spends his time plotting revenge.
Michael “Bolly” Bollinger has taken over his dad’s automotive repair shop and is a respected local businessman -but his business is in trouble.
The Schmidt family now teeters on the brink of destruction, their huge mansion looming over the town of Fester like something really, really symbolic.
Cynthia Hoegenbloeven is still running around somewhere with the remnants of the money she ran off with. Presumably she has now gotten some clothes.
There are other characters who we probably won’t see: the Plummer family moved out of town shortly after the events of Fester, and haven’t been heard from, ditto Janie Simpson. Roscoe Dirkschneider has died in prison, and Randall “Cowboy Bob” Warnke never recovered from his injuries sustained at the hands of the parishioners of Calvary Lutheran. Of course, the Top Hat families are still around, although most of the characters from Fester have gone to that Great Country Club in the Sky.
That’s what I’ve got for now. I’ll keep you posted as the story develops, although it usually takes me several years to actually write, edit and publish these books. You patience will be rewarded.
ITEM! In the course of marketing Laughingstock, I had the fortune to encounter a new book promo site called Shepherd. It’s a fascinating premise: authors are asked to list their five favorite books related to a theme of their choosing – which is presumably related to one of their own books. Then they write a short review of those books.
The theme I chose was “hilarious high weirdness,” which is a fairly regular theme in my writing. This allowed my literary eclecticism to really stretch – it was a great deal of fun! Here are the books I chose:
Wilt by Tom Sharpe
Fear and Loathing in Las Vegas by Hunter S. Thompson
The Book of the SubGenius by the SubGenius Foundation
Noir by Christopher Moore
The Third Policeman by Flann O’Brien
My reviews can be found at THIS LINK. Give the page – and the whole site – a good going-over – it’s a lot of fun!
ITEM! There will be an eBook promo for Fester, starting this Wednesday, June 5, running through Sunday, June 9. For this time, the eBook version of Fester will be available for a measly $0.99. Of course, it’s still too early to promote the sequel (coming Summer 2027 if I really work at it), but I wanted to take another run at the Amazon Bestseller ranking as I did with Laughingstock. I’ve pretty much come to the conclusion that these promos are the best way to get people to read what I’ve written, and that investing heavily in advertising profits nobody but the advertising platform. We’ll see how it goes!
I almost called this post “We’re Number 2!” but decided that the wording was a little too ambiguous. I want to tell you of my adventures with a run at bestseller status.
Keep in mind that I’m referring to Amazon bestseller status. This is quite different from, say, New York Times bestseller status. To put it into an athletic context, getting your book on the NYT bestseller list is like winning a gold medal in the Olympics. Getting a book on the Amazon bestseller list is like beating a marginally athletic second-grader in a foot race. Sure, you might not make it, but it wouldn’t be that hard to achieve.
In retrospect, the second-grader gave me a run for the money.
The NYT has ten slots for fiction in its bestseller list, which is updated weekly. Amazon literally has thousands of slots – or categories – under which a book might be considered a bestseller, and these results are updated hourly. For Amazon Kindle, there are several thousand categories of fiction, and with updates 24 times a day, there are close to 100,000 opportunities to make a bestseller list every single day.
Of course, choosing a category is key to success here. One needs to choose a category that doesn’t have a lot of competition. However, the category also has to be relevant to the content of the book. If you list a book under a completely inappropriate category to boost your ranking, the Amazon Police will be banging on your door soon enough, or so it is said. However, I found an appropriate category (you get to choose three) called Humorous Dark Comedy that was a great fit for Laughingstock, and low-competition.
Back when Fester came out, I’d gotten my mitts on a document called the “Bestseller Launch Blueprint.” I was rushed at the time, and didn’t have the time or inclination to follow through on the instructions, which seemed a little hokey to me at the time.
After Fester was published, I spent a fair amount of time and effort attempting to promote the book, with not a lot to show for it. As Laughingstock was ramping up for publication. I had a little more time and a little more inclination to see what came of applying this formula.
The formula itself is pretty simple: wait a few weeks after publication, then drop the price of the eBook to $0.99 and advertise the hell out of it. There are a number of websites and services that have subscribers who are on the prod for cheap-as-free eBooks, and they will gallantly allow authors to pay to advertise their book specials. The 800-pound gorilla of these services is BookBub, which has a huge subscriber base and is definitely an important outlet for indie authors looking to get the word out about their books.
So I went all-in on BookBub and a number of other similar services, and scheduled an advertising blitz for two weeks after the book was published. I had followed all the steps in the Blueprint, and was ready to see what would happen.
Damned if it didn’t work! Sales shot up immediately, and it wasn’t long before Laughingstock had cracked the top ten in the Humorous Dark Comedy category. I was pretty chuffed when the book first landed at #7, although I was still several slots behind a book of Great Memes of 2023, by a “Mr. DANK DANK.”
In a day I had climbed even higher, and on the afternoon of the second day, I had reached #2 in the category. “Suck it, Mr. DANK DANK,” I told the wall. Surely, I would soon crack the number one spot and brag my ass off.
Then I took a look at the book occupying the #1 slot, and knew I was boned. The book was called Shorts, by Caimh McDonnell. A closer look showed that the book had been published on the same day I had launched my ad blitz. Further, a quick look at Goodreads indicated that Mr. McDonnell had upwards of thirty titles, each of which had thousands of 4- and 5-star ratings. There’s no way I could compete with a brand-new book from this author. The guy absolutely dominates the Humorous Dark fiction category for Kindle: of the top 50 books in that category, McDonnell’s books currently occupy 12 of those slots. (Mr. DANK DANK’s meme book is #50; Laughingstock is #129. DAMN YOU MR. DANK DANK!)
Well, it was a good run, and my takeaway is to check your competition’s publishing schedule before starting your launch This overall worked out well in that I sold more copies of Laughingstock in a week than I did for Fester in the three years since it was published! I will wait a month or two and try the same Formula with Fester to see if I can claim the top spot.
I think I can still claim bragging rights. I’ve a friend in publishing who considers making the Top 10 good enough to put “Amazon bestseller” on the resume. Plus, I had this little recognition of being the #1 New Release in Comedy. For about an hour, true – but I’ll take it! It’s a dog-eat-dog world in indie publishing, and you have to grab whatever accolades you can.
Counting down now – just seven days until the release of Laughingstock. For once, I’m not spending the weekend re-reading a hard-copy proof, so I thought I’d give a quick update/preview.
For the last four weeks, I’d been following pretty much the same routine: receive a copy of the proof from KDP on Friday, spend Friday night, all of Saturday and Sunday morning reviewing the MS for issues, and entering the changes on Sunday afternoon. This would allow just enough time to order a new proof in time for it to arrive the following Friday.
Most of the changes were for clarity: avoiding repeated words or finding more elegant ways of expressing ideas. However, I did (and continue to) find plenty of typos. This chafed my ass worse than snowpants with the seat cut out, since I paid both an editor and a proofreader to review the text. They both totally phoned it in, and I will not be working with either again. The kicker is that the editor I’d really wanted to work with originally contacted me several weeks ago to let me know that she was freelancing again. So it goes…
I’ve been trying to front-load my promotional efforts more than I have in the past. I’ve been trying to get some advance readers to generate early reviews. I’ve used the traditional method of pestering friends, family members and my not-particularly-extensive email list to read and review Advance Reader Copies (ARCs).
I’ve also been using a service called BookSirens. This is a service that provides ARCs to readers for free, with the notion that they will leave reviews for the books they have read. It’s free for the readers, and fairly reasonable for authors. Setup fee is $10, and for each reader who downloads a copy, the author is charged $2. So, for $20 you could end up getting 10 reviews. Compare that to sending out hard copies and badgering your friends and family to actually read it and provide a review. So, far, I’ve gotten three four-star or higher reviews. A pretty good deal, overall.
I’m also getting ready for an Amazon advertising blitz – provided I have any money left over after the tax bill is due. I’m brushing off the painfully-won knowledge of this incredibly complex advertising platform to boost sales as soon as it’s available. Which, by the way, it will be on
Sunday, March 31 – Laughingstock Release Date!
I’m also thinking about a promotional “launch” a few weeks after the official publication date. I’ll be running promos on BookBub at least, and maybe one or two other platforms. (PRO TIP: I’ll be dropping the price of the Laughingstock ebook to $0.99 for about a week starting ~April 15.)
I’m sure there will be other frantic, last-minute, chicken-with-its-head-cut-off activity in the next week as well. I’ll be sure to let you know all about it soon! In the meantime, I’ve still tried to keep producing words with my serial Dungeon & Dragon – be sure to check it out.
Hola amigos, I know it’s been a long time since I rapped at ya, so I’m going to do so right now, even though I have nothing much to say. To make it more interesting, I’m going to post in the style of the “Bullpen Bulletins” pages from early 80’s Marvel Comics, which I read assiduously right up until I got my learner’s permit.
ITEM! – The work on the second draft of Laughingstock has finally gathered a head of steam. I’ve collated and rewritten some of the chapters that will remain intact, which are of the comedian-protagonists early days of standup whilst in high school. I’m now on to material that will have to be heavily rewritten or composed for the first time. I’ve been doing a lot of research on how TV series are made for the second act of the novel.
ITEM! – I’m seriously considering reworking the cover of Fester to make it more marketable. Ken Huey’s original cover was fabulous, and he provided exactly what I asked for. However, at that point, I really didn’t know what I should be asking for. After a multi-pronged battle with Amazon’s advertising department over whether the cover image is “violent,” I finally gave up on advertising. Since then, I’ve decided to experiment to see if a different cover will make it easier to sell and keep those creeps from Amazon Ads off my back.
ITEM! – One of the reasons for this move towards a new cover was the fact that last month, I received a royalty payment from Amazon of one U.S. penny ($0.01). Of course, this is terribly embarrassing to admit, but since I figure that just about the same number of people read this blog as buy my books, I’m not in any danger om embarrassing myself in front of anyone who doesn’t already know how embarrassing I already am. Or something.
ITEM! – NaNoWriMo starts next month, and I couldn’t be more confused as to what I am going to do with it. A while back, I thought I could try the full 50,000 words in a month challenge. I had a decent outline for a sequel to Fester,and I thought I could use that as a springboard for the 1,667 words a day that would be needed to get the Full Meal Deal for the event. That is not going to happen, at least this year. I intend to plow on with Laughingstock, and perhaps try to write or edit 1,000 words a day for the month of November.
As for the full NaNoWriMo challenge – well, maybe next year.
Okay, gang, time for my favorite type of post: whining about book promotion and marketing. (Actually, I’d prefer to be fat and happy and selling a lot of books. It might be a while before I achieve that, so . . .)
As a goal for the new year (I don’t make resolutions), I decided that I was going to kick out the jams on book promotion and really try to do something about Fester‘s lackluster sales. There are different paths to different marketing goals, but as I was interested in boosting sales, it seemed like focusing on Amazon ads would be the best bet. After all, people on Amazon are almost certainly looking to buy something right then and there. For other platforms, such as Facebook, advertising would be more useful to increase brand awareness (whatever that is).
To get a better handle on Amazon’s complex advertising platform, I bought a couple of books and a spendy online course that offered to provide easy-to-follow steps to get a handle on this complicated process. I did my homework, came up with a very basic advertising plan, and eagerly navigated the Amazon ads console to set up four new ads, each of which had slightly different settings. The idea was to gather data to help determine how to better refine my advertising strategy.
The first three ads launched without a problem. However, for the fourth, I got an email from Amazon advertising saying that my ad had been rejected because the ad contained “excessive violence or gore.”
This was patently ridiculous. The ad – which was just the book cover – contained no such violence or gore. (You can see the book cover below.) I checked Amazon’s Creative Acceptance Policies, which admittedly I hadn’t bothered reading before, as the cover seemed pretty anodyne.
I checked the policies about what constitutes “excessive violence or gore.” According to their policies this includes but is not limited to (italics mine):
Brutality, graphic depictions of blood, open or sutured wounds, scenes of torture, dismemberments, or mutilations of bodies (including cadavers).
Overt references to or images implying or depicting rape and sexual molestation.
Clearly, this didn’t apply to the cover of Fester, so I filed an appeal. When the rejection was reviewed, it was upheld. The reviewer said: “When we reviewed the ad, we determined that the ad (Campaign Name: Fester – SP – Manual Category – Down) contained violent content. To ensure a good customer experience, we don’t allow ads containing images of human or animal abuse, mistreatment, or distress.”
I was genuinely nonplussed. The first perplexing thing was that the reason cited for the rejection of the appeal had nothing to do with the “excessive violence or gore.” I re-read the Creative Acceptance Policies, and notices the includes but is not limited to phrase. These are utter weasel words, which you’d think I’d be in favor of, given the name of this publishing company. Weasel words they may have been, but they were certainly not sweet. Basically, Amazon seemed to be saying that they could make the rules up as they went along.
This notion was reinforced when I considered that I had run ads for the same book five times previously (the three new ones plus two experimental ads from last year). All of these were accepted. Amazon was more than glad to take my money to advertise something from which they take a cut. Clearly, the “policies” were not being applied consistently. I figured that the first rejection was an overeager newbie, or an Amazon employee having a bad day. The judgment for the appeal seemed more like summary punishment for having dared question the mighty Bezos Machine.
After some back-and-forth on a FB group, I decided to go ahead and appeal the appeal. I was hesitant, as it seemed risky. I had three other ads running, and I didn’t want them to get yanked. If I kept fussing, I might get the book cover – and myself – on a permanent shitlist. After all, the nail that sticks up gets pounded down.
I also figured that the odds were in my favor: I was batting .833, with five out of six ads being accepted. If I just started over with new ads, I could probably just let them slip by whatever inconsistent scrutiny Amazon might apply.
I eventually decided to appeal the appeal and try to make an argument to Amazon. It seemed like the right thing to do; I will almost certainly be punished for it. If I lose the appeal appeal, I’ll probably just have to get a new book cover. Can’t really afford that right now, as I spent all my money on the fuckin’ advertising course.
At the end of the day, Amazon is the eight-zillion pound gorilla for the indie publishing community. Without Amazon, one’s sales channel options are significantly narrowed. So I will, if necessary, bend the knee to Bezos’ Bozos and offer my heartfelt contrition.
Well, my latest novel, Fester, is as published as it’s going to get. That means that I now have to go out and actually sell the sumbitch.
This, for me, is not fun. Some people love being a sales-entity*, but not me. For me, it’s like pulling teeth. However, as a one-entity operation, I have to be the author, the publisher and the sales-entity. As the philosopher Meatloaf pointed out, two outta three ain’t bad. Regardless, slacking on marketing is not going to get my book in front of readers, which is the object of the exercise.
I have been researching how to maximize book sales for indie authors**, and the bottom line is that you can’t really get anywhere with sales without spending on advertising. OK, I can get behind that; it takes money to make money. But here’s the rub: you shouldn’t really be spending money on ads unless you have a minimum number of Amazon reviews in place (~10). There’s no point in driving people to a point of sale without them seeing a number of (presumably positive) reviews once they get there.
Now I am in the uncomfortable position of trying to wheedle Amazon reviews out of my friends and family. This is, to me, odious – I feel like Oliver Twist asking for more gruel. I had some issues with this when I was promoting the Fester prequel, Powwows. I offered free copies of the eBook ( Powwows was eBook only) in return for an honest Amazon review. This met with limited success. I think the issue in this case was that people downloaded the book and then forgot about it. Or maybe I’m just an impatient asshat. Probably both.
Regardless, I thought I’d try the same thing with Fester. At first, I offered a free digital copy for an Amazon review. Then, when my author copies finally arrived, I began offering a free hard copy for a review. When I made that offer, a relative who has also self-published books via Amazon suggested that I crank it up a notch, in order to make sure these were verified purchase reviews.
To that end, I decided to offer a $10 Amazon gift card to anyone who bought the book on Amazon, left a review and sent a screen shot confirming this. This seemed a little ethically mushy, but it’s a cutthroat environment out there for self-published and indie authors. I figured what was the harm? I’d get my number of reviews up to double digits, discontinue the offer and proceed with my advertising campaign.
The problems started when I unwisely cross-posted the offer to a FB indie author group that I had signed on with. The moderator of this group is a harridan – y’know the type: they’ve got a tiny chunk of the web they control, so they control it with an iron fist. This moderator saw my offer and went ballistic. Soon, I was getting nastygrams about how people like me were why the indie publishing world had a “bad reputation.” (This was news to me.) The moderator and a number of like-minded pedants were stalking my Twitter feed, and leaving nasty comments on unrelated posts on FB, etc. One of them even ratted me out to Amazon, claiming that I was “…abusing [the] system by offering incentivized reviews, incentivized purchases, sales manipulation, ranks manipulation, etc.”
This abuse seemed a little over-the-top for what I regard as a noob mistake. So I deleted the posts that had so offended the indie author pedants. Then, I checked the official rules*** and discovered that “incentivized reviews” used to be kosher, but they changed the rules a few years back. That’s the problem with Amazon: indie authors are pretty much at Amazon’s mercy if they want to sell book one, so they get to change the rules whenever they like. Also, it seems like there are underhanded ways to abuse the system on a large scale, which was a far cry from what I was attempting to do. Certainly, it seemed like overkill for my misguided attempt at book promotion to compel a complete stranger to act as a corporate snitch for Jeff Bezos.
I looked at some of the other rules regarding book promotion and Amazon reviews. They’ve got all sorts of rules, some of which border on the ridiculous. For example, it is OK to offer a free copy in exchange for an unbiased review – which is absolutely what I was doing. However, the reviewer is supposed to divulge that fact in the review.
Other rules regarding submission of Amazon reviews are a little more Orwellian. Technically, you are not supposed to get reviews from any friends or family. OK, I can (barely) understand rejecting reviews from the same household, but the whole friends and family group? Fuck that noise. Are we supposed to submit a list to Amazon or something? Bullshit. That company has too much of our personal information as it is.
So that’s where I’m at now – still pissy and frustrated. I’ll try to be cognizant of Amazon’s ever-shifting rules going forward, and avoid indie author groups in general. Fthang!
* I started to go with “salesman,” but realized that was sexist. I then thought about “salesperson,” but realized that term was prejudicial against non-humans and ghosts. “Sales-entity” seemed like the most inclusive term for this situation. Also, if anyone knows of a ghost who is looking for a sales position, please let me know.
**There are yea number of places that will , for the proper fee, provide instruction on how to maximize indie book sales. In fact, I was all ready to put my cash down on one of the more reputable courses, but then the radiator in the car blew up, so that was that. So it’s just muggins here who gets to work it out on his own.
*** Which, in retrospect, I should have done first. Eh, I’ve always leaned towards the “salt before tasting” philosophy., anyway
Here it is kids! At long last, the final cover for Fester, with a major tip of the hat to fabulous artist and all-around nice guy, Ken Huey. It’s been really cool to see the artwork as it progressed through the design process, and to share the WIP images with you. Now, here’s the final, finished product:
RELEASE UPDATE: I’m still gunning for a June 30 release, although that may slip a bit due to unforeseen circumstances and my own personal idiocy. I’m waiting for Proof #3 to come back from Amazon KDP (shh, don’t tell the local bookshops) for what I sincerely hope will be a final polish. I hope to have some sample chapters up on the Fester page soon.
I’m one month and a few days away from the putative publication date for Fester. It’s exhilarating, exasperating and also a little frightening.
Exhilarating in the sense that I actually started this project in 2008, and it’s amazing to actually hold a proof copy of the book in my hot little hand. I put a lot of work into over the years, and then essentially shelved it to work on other projects. After the publication of Jackrabbit, I went on to a number of short(ish) stories, and another novel manuscript, which I will discuss in much detail at a later time.
Right now, I’m waiting for the second proof to arrive from Amazon KDP. It seems like the turnaround time is a little slower than when I was getting the proofs for Jackrabbit, but maybe that’s a reflection of my own angst and impatience. Because part of this process is actually damn uncomfortable for me.
For example, impatient though I may be to get the next proof in my hot little hand, the thought of re-reading this story again is a bit daunting. I’ve been working this tale over for the past thirteen years, and I’m looking forward to being done with it. Of course, the devil is in the details, and in my opinion, it’s using the fine-grade sand paper that really make the finished piece shine. So, once more into the breach, dear readers, once more.
Also exhilarating is the cover art, which is once again been handled by artiste par excellence Ken Huey. He’s been super patient and gracious with me during this process, and the results have been outstanding. So much so that I’m beginning to worry that the content of the novel. Not that anything that will attract the attention of potential readers or boost sales is anything to be shunned.
Which brings us to exasperating–which for me is promoting and selling the product. Marketing time – a time I always dread, because I am a terrible salesman. Hate it, hate it, hate it. But it’s got to be done, especially with a self-published novel that’s competing against seas of slush. I promised myself that I would begin promoting the novel well in advance of the publication date. Hasn’t really happened. I did engage with a marketing guy to put together a marketing plan, but due to a missed meeting (by me), that effort is going to have to be pushed out to or past the target publication date of June 30.
Maybe I can just push out the pub date, too – in order to stave off the frightening bit, which is to put out this important piece of myself for all the world to see. Because Fester is a much more personal book than Jackrabbit. The latter was essentially a real-world story that I was just retelling – and embellishing, especially towards the end. Fester, however, is all mine, and if someone doesn’t like this or that plot point, I can’t fob it off to historical accuracy. I gotta own it.
It seems that social media has given license to a fair amount of cruelty, especially when it comes to assessing the works of others. Kids these days, with their hair and their YouTube comments! On the other hand, was dead-nuts on when he said “There is only one thing in the world worse than being talked about, and that is not being talked about.” I’d rather have a bad review than none at all. And that’s a difficult enough task, given how troublesome it was to get folks to review Powwows.
Which brings us full-circle (OK, half-circle) back to marketing and sales. This indicates to me that I really ought to wrap this screed up and get on to figuring our how to sell this sumbitch, at least until that proof shows up.
The good news is that Powwows is now slouching towards publication; the bad news is that I’m stuck in editorial perdition. Actually, as far as authorial mental states go, there are worse ones to be in. Writer’s block, for example.
The editing process is one that isn’t very glamorous, but oh so important. I’m in the process of editing two pieces of writing right now. My first mistake was thinking that once I’d paid a professional editor to edit the MS, that I’d pretty much be done with editing the story. Nope, not really–the editor has pretty much cleared up the low-hanging fruit, so to speak. I usually get a lot of feedback about timeline issues and historical accuracy (“that movie you’re quoting wasn’t released until two years after this story takes place”). Important stuff for sure, because as an author, there is a whole lot of the forest I can’t see due to my face being firmly planted on the treebark.
So I edit the editor’s edits, then I edit my own edits of the editor’s edits. On Saturday, I find myself changing back the things I changed on Friday. It can seem circular and pointless sometimes, and I frequently just want the whole damn thing to be over with, because I have a whole lotta other story ideas that are begging to be put down on paper. Why should I keep polishing and polishing and polishing what I already have.
Well, the answer to that actually starts to emerge after the sixth or seventh go-round. From the regular cycle of incremental editorial change, something really starts to shine out. That diamond-in-the-rough that began as a very basic idea however many yonks ago, is actually starting to shine! I find myself thinking things like, “Wow–this is kinda good! Did I actually write this?”