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Category: whining

Now For the Real Fun!

I’ve gotten to the real fun part of Laughingstock – the one where someone else gets to do the work, and I can simply criticize and/or suggest improvements. I’m talking, or course, about COVER DESIGN.

Sure, it’s fun creating worlds out of my fevered imagination and bringing them to life. Not quite so fun revising and revising and REVISING, so that by this time, I’m glad to unwind at least a little. Of course, still apprehensive that the cover will not adequately pique potential readers’ interest, regardless of what I think. Then there’s the possibility of running into issues with Amazon Ads, as happened with Fester.

I’m going with the cover artist who bailed me out with the Fester problem – Stuart Bache. Stuart’s a consummate professional and a lot of fun to work with, so this is always a fun part of producing a book. We’re still in the preliminary stages, but I’ve already got some concepts to share. Here we go!

Concept 1

I like this concept, as it definitely hits the stand-up trope with the stool and the mic stand. At first, I was a little put off by the way the title is broken onto two lines, but the longer I’ve thought about it, the more it works with the content of the book.

Concept 2

Currently not as enthused with this concept, although that could change. The tragedy/comedy masks are compelling. It’s good comedy is dominant, but the tragedy mask is kind f a downer. Of course, there is tragedy in the story – I’m just not sure if I want to give it equal time on the cover. Bonus points for having the title on one line, though.

I’m looking forward to developing the design with Stuart. Right now, I’m leaning towards Concept 1, as it better conveys the stand-up comedy theme better than the masks.


Literary Limbo & A New Story

As this challenging year draws to a close, I’ve found myself in a sort of literary limbo. I completed five (count ’em – FIVE!) drafts of the new novel Laughingstock. However, due to a variety of personal reasons, both good and bad, I was a little late out of the gate arranging for some pre-publication services: cover design and editing.

For the cover design, I wanted to go with Stuart Bache’s Books Covered, who did a good job on the redesign of the cover of Fester after I started having trouble with Amazon Ads’ protectors of morality and righteousness. However, I should have reached out earlier, since Stuart’s shop is backlogged and won’t be able to start on the cover design until January.

Then there was the matter of editing. I really wanted to go with the editor I’d worked with on Fester, as she was a pro – and a hardcase, who twisted my arm to make changes that I originally didn’t want to make, but ultimately made the book better. Unfortunately, she is no longer doing freelance editing, as it wasn’t paying the bills (at least that’s what she told ne – maybe she just didn’t want to deal with me again). I reached out to the editor who had done Jackrabbit and Powwows, but she basically ghosted me.

I ended up going back on Reedsy and casting about for a new editor. I ultimately decided on a UK-based editor, after making it clear that I did not spell “color” with “u.” I sent her the manuscript nearly three weeks ago now, and haven’t heard a peep from her since. Perhaps it’s because that the MS has been polished to exquisite perfection over the course of five drafts and needs little work and is totally self-explanatory (I’d sure like to think so.) More likely, British editors perhaps don’t do as much hand-holding as American ones, and will just edit the bejesus out of the MS, and return it in bestseller-list shape (I’d sure like to think so). Anyway, the final payment is due next week, so I imagine I’ll hear something by then.

In the meantime, I’ve got some time on my hands now that I’m in literary limbo with Laughingstock. If I was really motivated and forward -thinking, I would be planning my sales campaign for the new book. However, as we’ve already established, I’m no good at sales and hate it.

I’m not a salesentity, that’s for sure – I style myself a writer. So I’m taking this time to work on a fun project that I’ve been wanting to do for a bit, and not worry about making it marketable or commercial. Writing for self-amusement, in other words.

Ever since I wrote the “short” story Reset, I’d thought there were possibilities for a sequel – or perhaps several. Reset was based on a very strange dream in which I was back in junior high school, but with all of my adult experiences and memories. I don’t usually remember my dreams, but this one was so freaky that it stuck with me for days, and persisted in my memory until I actually started writing it down. It ended on a cliff-hanger, which basically provided me with an open door to do something else fun with it.

So I did. In the new story, called Dungeon & Dragon, the protagonist, Scott Gray, wakes up (or comes to) in an entirely different and even weirder place. As the title implies, it is a swords and sorcery fantasy world. And that’s just the start! Next story, Scott could wind up on a spaceship, or in the Wild West, or the Golden Age of Rome. Sky’s the limit, y’all!

Since the point of this is to have fun, I’ve decided to post the sections as a write and revise them. Of course, reader input is welcome. Might as well make this a group effort. So check out Dungeon & Dragon, and have fun!


Fester
Fester – makes a great holiday gift!https://www.amazon.com/dp/1733269940

Wind ‘Em Up & Watch ‘Em Go to Unexpected Places

Hello friends! I’m enjoying what has so far been a very pleasant summer in Portland. I’m closing in on completing the third draft of a new novel, called Laughingstock. I hope to have it published by the end of the year.

Laughingstock is about two comedy nerds, Chuck and Duckie, who as teenagers psych each other up to actually try performing as a comedy duo. After some miscues, they find that that they’re enjoy it and are good at it. Just as their nascent career is starting to take off, Duckie’s family moves (to Fester, Pennsylvania, of all the awful places). As with so many long-distance relationships, they grow apart. They continue to pursue their careers separately, with varying success. Chuck makes the move to Los Angeles, where his star rises quickly and he lands his own network comedy show. Duckie, meanwhile, languishes in the comedy backwater of Portland, grabbing whatever gigs he can manage and paying the bills with dull third-shift jobs.

Just as Chuck’s show takes off, he abruptly disappears. Duckie undertakes a search to locate his old friend. His wild search involves many strange people and circumstances, including the legacy of Mickey Gross, a legendary comedian who supposedly died of cancer five years prior. Duckie’s search leads him to a remote island in Bristish Columbia, where he discovers a strange comedy secret that has been concealed for decades.

Compelling stuff, eh, kids? I sure hope so, and I’m having a lot of fun writing it. (Which is almost entirely the point; I sure ain’t in this for the money!) I’d really hoped to be done with Draft 3 earlier this spring, but it sure didn’t work out that way. However, just when I think I’m approaching closure, one of the characters goes off the rails and I have to figure out how to incorporate their unexpected behavior.

I’ve spoke before about my “pantsing” approach to writing: the flying-by-the-seat-of-my-pants approach to storytelling, as opposed to “plotting,” where most of the action is plotted out before Word 1 is written. I’m just too impatient to be a plotter; it’s pantsing all the way for this guy.

Which is a lot of fun, but not conducive to speedy writing. For example, in Laughingstock, Duckie meets the estranged daughter of Mickey Gross, and they unexpectedly fall into a torrid love affair. Honestly, I did not see this coming. Of course, it provided an excuse to write some steamy sex scenes, and diluted the “sausage party” vibe that comes from writing about male-dominated activities like stand-up comedy. (As a comedy nerd myself, I’m gratified to see more women rising to prominence in this field.) Good things come from pantsing.

Similarly, in Fester, Paul Plummer was originally meant to be a minor character who would sort of fade into the background after the first act. Instead, he ended up being on of the main characters of the novel. It was fun to sort of conceive of these characters and then set them loose to see what happens. I’ll also do this deliberately if I get a little stuck. For example, Laughingstock has a network executive named Don Bundy. I wasn’t sure what Don was all about, so just to find out, I wrote a scene showing what Don does in the evening when he goes home from work. It turns out that Don is a lot creepier than I’d originally thought. The scene was excised from the second draft as it didn’t really move the story along, but it provided invaluable insight into Don’s character which was very useful for the rest of the story.

So that’s my story, and I’m sticking to it. The novel is progressing slowly – not because of authorial laziness (well, not entirely) – but because these darned characters act like they have minds of their own! Onward!


Intelligence – Artificial and Otherwise

So remember, when you’re feeling very small and insecure

How amazingly unlikely is your birth

And pray that there’s intelligent life somewhere up in space

‘Cause there’s bugger-all down here on Earth!

Monty Python, “Galaxy Song”

Hola, amigos! I know it’s been a long time since I’ve rapped with ya, but I’ve been busy reading old editorials from The Onion.

No, actually, I’ve been busy doing things other than writing, alas. April was a bit of a mess, having to make a short-notice cross-country trip to deal with family issues, then getting the RSV virus, which pretty much laid me out for two solid weeks. No fun.

I had honestly thought that I’d been done with the third draft of my new novel, Laughingstock, at this point. Unfortunately, it’s not to be – at least not yet. I know there may be literally dozens of fans out there clamoring to read this. I can’t blame them, as it is shaping up to be pretty good. There are still a few rough patches that need to be smoothed over, but what I can’t take care of in Draft 3, surely the editor will be able to address.

Which brings me to another issue that is delaying the moving forward of the project – I can’t really afford to hire an editor right now, nor shell out for the cover art. It’s a drag, and I hope that I’ll be able to do so in the immediate future. However, one of the unfortunate truths of indie authordom is that the author has to pay for these up-front costs out of pocket, as well as ongoing advertising costs, etc. This is not a business for those looking to get rich quickly.

There are those who would have you believe otherwise. A lot of jibber-jabber in that direction nowadays revolves around artificial intelligence (AI). AI platforms such as BlowHard and SplatGTH have been featured on a daily basis since the end of last year. Most of these platforms are language-based or art-based, and I know a lot of writers and artists who have been having a blast playing with them.

I’m not one of them.

I’m taking a very cautious wait-and-see approach to Artificial Intelligence. Any technology that made Stephen Hawking nervous should be approached with extreme caution, I think. Seeing how much of a shit-show social media turned out to be, I think I’ll just keep my distance for a while. Maybe that makes me a Luddite – I really don’t care. I turned 55 a few months ago. I feel that gives me the right to be cranky and suspicious of new stuff. ‘Scuse me – I gotta go holler at some kids to get off my damn lawn!

Okay, I will admit that I can think of at least one area where I would be willing to entertain the use of AI in my writing process: proofreading. I did not have my manuscripts professionally proofread previously, and I came to regret it. For Fester, I just did it myself. In restrospect, this was silly. Sure, I caught some typos, but certainly not all of them. It’s not going to happen when you read the same 100,000 word MS over and over again. You’re too familiar with the words, and your eyes just sorta slide off of them.

The trouble is that professional proofreading can be expensive – usually a penny a word. That’s a cool grand for a 100K word MS. This was more than my editor charged! So I’m conflicted. On one hand, I’m leery of sinking more money into a project that I will most likely never make back. On the other hand, I’d hate to be contributing to literary people losing income due to the Rise of the Machines. On the third hand, I sure as hell don’t want to try proofreading my own novel again.

It’s a bit of a quandary, fer sure. However, given that I have yet to finish writing the thing, it’s all hypothetical, at least for now. So I’ll just quit bitching and leave you with a little treat: Stephen Hawking singing the Galaxy Song. Enjoy!


The Brick

Second draft of LAUGHINGSTOCK

I’m not a fast writer. I have a full-time job, and I’m also pretty lazy. I’d love to be able to crank out two or three full-length novels a year, but that may not be in the offing anytime soon. Consequently, it’s always an amazing feeling when I can see the light at the end of the tunnel for a project I’ve been working on for a long time. I’ve finally reached that point with my latest novel.

The novel is called Laughingstock. It’s about two comedians who grew up together and began doing standup as a duo while in high school. The family of one of the teens moves out of state (to Fester!), but they continue to pursue their comedy careers. Chuck Marshall ends up as a successful standup in L.A., who manages to grab the brass ring and gets his own network TV show. His pal, Wilbert “Duckie” Dunne, manages to escape from Fester, but languishes in a comedy backwater, working crummy jobs and appearing at small venues in the Pacific Northwest. When Chuck disappears at the height of his success, Duckie goes out in search of his childhood friend. Along the way, he encounters a secret comedians’ retreat, a deceased comedy legend who isn’t as dead as everyone thinks, and the sinister machinations of the head of the Wolff TV Network.

I was about three-quarters of the way through the second draft when I realized, “Hey, this might actually be a story that people would enjoy reading.” It was a good feeling. That feeling was tempered somewhat by the final word count: 165,000 words, which was about a 50% increase from the first draft.

I nominally like to aim for a word count of 90,000 words for a completed novel MS. For Fester, I settled for 110,000 – I’ll probably end up landing around there for Laughingstock as well. That’s the problem with “pantsing,” which is my preferred method of writing. Since I usually start with a premise, a handful of characters and a very general notion of the direction I want the story to go, I always end up with huge manuscripts that then need to be brutally pruned to something readable. It’s fun, however, to kind of wind up the characters and just observe what they do. A lot of the time they end up doing or saying things that I had no notion of them doing or saying. It can be kind of spooky, honestly – but also fun, like a Jaycees haunted house.

Now I have a 592-page brick of a manuscript that I need to cut nearly in half to be workable. I thought about just removing all of the even-numbered chapters, and pushing it as an “experimental” story form, but that would probably only appeal to MFA students who do a lot of hippie drugs. Instead, I will now break out a red pen and proceed to “murder my darlings.” The best approach is to treat the whole project like I’m having to pay by the word for having the thing printed. Given that Amazon is my primary sales conduit, this isn’t that far from the truth.

So off I go with a brand new red pen and a ruthless gleam in my eye to get this next novel out in the world. Wish me luck.


LoNoWriMo

I’m sitting here enjoying watching an early December snowfall in Portland – and fervently hoping that it ends and melts by tomorrow!

As I mentioned in my last post, I sorta punted on November’s National Novel Writing Month, or NaNoWriMo. The goal of NaNoWriMo is to produce 50K words of a novel during the 30 days of November. This works out to 1,667 words per day. This is not an easy task, at least not for me. I know some professional writers who can crank out three or four thousand words a day without breaking a sweat, but for me this sort of output is aspirational.

Last year, I participated in NaNoWriMo in a limited fashion, with a goal of 15K words for the month, or 500 a day. This wasn’t too odious, so I wanted to double the goal for this year. However, my schedule (and inherent laziness) didn’t allow me to participate last month, which was disappointing. I had really wanted to get 30,000 words further down the road in the second draft of my new MS, a novel called Laughingstock.

In order to make up for this deficit, I’m declaring December to be Local Novel Writing Month, or LoNoWriMo. In this case, the locality is limited to my writing space upstairs, or – if it’s snowing – the kitchen table, so I can look out over the backyard. The goal is to have 30K words by the New Year.

So far, so good. In fact, it’s only the 4th, but I’ve got 5,000 words down, so I’m slightly ahead of the game. If I can keep up this pace, I might be in a position to do the full monty of 50,000 words for next November’s NaNoWriMo. First things, first, though – onward to the New Year!


Take A Penny, Leave A Penny

You know how it works…

Hola amigos, I know it’s been a long time since I rapped at ya, so I’m going to do so right now, even though I have nothing much to say. To make it more interesting, I’m going to post in the style of the “Bullpen Bulletins” pages from early 80’s Marvel Comics, which I read assiduously right up until I got my learner’s permit.

ITEM! – The work on the second draft of Laughingstock has finally gathered a head of steam. I’ve collated and rewritten some of the chapters that will remain intact, which are of the comedian-protagonists early days of standup whilst in high school. I’m now on to material that will have to be heavily rewritten or composed for the first time. I’ve been doing a lot of research on how TV series are made for the second act of the novel.

ITEM! – I’m seriously considering reworking the cover of Fester to make it more marketable. Ken Huey’s original cover was fabulous, and he provided exactly what I asked for. However, at that point, I really didn’t know what I should be asking for. After a multi-pronged battle with Amazon’s advertising department over whether the cover image is “violent,” I finally gave up on advertising. Since then, I’ve decided to experiment to see if a different cover will make it easier to sell and keep those creeps from Amazon Ads off my back.

ITEM! – One of the reasons for this move towards a new cover was the fact that last month, I received a royalty payment from Amazon of one U.S. penny ($0.01). Of course, this is terribly embarrassing to admit, but since I figure that just about the same number of people read this blog as buy my books, I’m not in any danger om embarrassing myself in front of anyone who doesn’t already know how embarrassing I already am. Or something.

ITEM!NaNoWriMo starts next month, and I couldn’t be more confused as to what I am going to do with it. A while back, I thought I could try the full 50,000 words in a month challenge. I had a decent outline for a sequel to Fester, and I thought I could use that as a springboard for the 1,667 words a day that would be needed to get the Full Meal Deal for the event. That is not going to happen, at least this year. I intend to plow on with Laughingstock, and perhaps try to write or edit 1,000 words a day for the month of November.

As for the full NaNoWriMo challenge – well, maybe next year.

Adventures in Modern Book Advertising

The SFD

First Draft Completed at Last

Before I get on to the main whinging, some good news: I finally finished the first draft of a new novel, tentatively titled Laughingstock. I started writing it in February 2020 (before Covid – remember that?) I’m pretty happy with what I got out of the “shitty first draft,” primarily since I pantsed the whole thing. With some sage advice, I managed to put together a pretty decent ending, which can sometimes be a challenge. As part of my pantsing strategy, I typically drive all of the characters to some oddball locale and see what they do. It worked (kinda) for Fester, and seemed to work pretty well for this story, too.

Now I just have to convert the SFD into a decent manuscript. The problem is that with pantsing, the first draft pretty much amounts to a super-detailed outline. There are major timeline issues and new characters that emerged during the latter part of the SFD that will need to be addressed. So for the second draft, I will essentially re-write the whole MS, occasionally adding pithy sentences or paragraphs from the SFD.

Book Advertising for Dummies Named Crawford

Now on to my main grouse-fest: advertising woes. At the beginning of the year, I decided I really wanted to go all-in on advertising for Fester. I had dabbled with Amazon Advertising in the past, and it seemed like the most likely way to get the book into readers’ hands. To that end, I coughed up big bucks for an “advertising for authors” course by a bloke named Mark Dawson.

Dawson is a successful author, with 20 titles published and sales of more than 2 million. In the course of his career, he figured out the best way to navigate the arcane system of self-service advertising on such platforms such as Amazon Ads and Facebook. I’d tried to work with these platforms before, and had limited success. They are very complicated and confusing.

So I ponied up the money and began diligently working through the modules. The course is very well-constructed, and Dawson continually updates the material, so it is always current with the vagaries of the advertising platforms. The lessons are clear and well-explained, and there are a lot of supplemental materials like checklists and cheat sheets. It’s really quite impressive. (Between his books, the courses and his podcasts, I have to wonder when Mr. Dawson finds time to sleep.) The course is solid.

The problem is, it didn’t work – at least not for Fester.

The main issue is that the course works best for authors who write book series and in very well-defined genres with avid readerships, e.g. romance or thriller. I am 0 for 2 in that regard. (To be fair, Dawson is upfront about these limitations.)

First, Fester doesn’t really fit into a neat genre: is it dark humor? Mystery? Paranormal? Young adult? Detective? Suspense? It really has elements of all of these, so it’s not easy to slot into a single genre, which makes identifying a cohesive target market exceedingly difficult.

Also, I can’t really produce a series in the normal sense of the term. I write really slowly (remember: over two years for the SFD of Laughingstock). Granted, there was a prequel to Fester of sorts in Powwows, and I have notes for a sequel but that doesn’t really qualify it as a series, per se.

The Cover of Doom

Then there was the cover. I had all manner of problems with the cover. This is not the fault of the artist; he gave me exactly what I asked for, and made it look awesome. The problem was that I had no idea what I really needed as a cover to help potential readers understand the myriad goofy aspects of the story.

Also, Amazon Advertising had issues with the book cover (see below), which they said was too violent. I’ve been over this in a previous post, so I won’t flog that horse but so much longer. One of the issues may have been that the people who review ads for conformance to advertising standards are in India, so there may have been a cultural issue at play. They may also have interpreted the shadows around the cops and the guy on the ground as pools of blood – although it sure doesn’t look that way to me. After repeated attempts to get someone at Amazon Ads to explain to me exactly what part of the cover constituted “excessive violence or gore, including, characters that have open wounds, are in the act of being attacked with weapons, dismemberment, [or] depictions of cadavers,” I got no response. After five attempts and no clarification, I decided to quit while I was behind and pulled the ads.

At that point, I had spent over $200 on advertising and sold exactly one (1) book. I probably would have been better off just using that money to buy copies of my own book and boosting the sales rank, which may have boosted other sales, via Amazon’s voodooesque algorithms.

All in all, it was an expensive lesson learned. I’ve got enough faith in Dawson’s system to give it a try with Jackrabbit – but not until I’ve retooled the cover. I guess the takeaway is Let the Buyer Beware. There are a lot of scams out there that prey on self-published authors. Mark Dawson’s course is definitely not one of these, but do your homework and make sure the system is right for what you write.


Time to Drop the Pantsing?

Hola, amigos! I know it’s been a long time since I rapped at ya, but things have been muy loco here at Sweet Weasel Words.

First, I’ve been spending the last several months posting a serialized version of a novella, called For They Shall Hurt. It’s a chilling story of friendship, misplaced faith and murder. It was an interesting process, although not without criticism. Some readers didn’t like to have to wait a week to read the next chapter. I like to think that I was imitating other authors who serialized their stories. For example, Stephen King’s The Green Mile was originally published in six serial volumes in 1996. In turn, King references Charles Dickens’ novels, many of which were serially published in magazines or as standalone “chapbooks.”

This is where any resemblance between Your Humble Author and the likes of King and Dickens ends. My decision to publish FTSH in serial form had more to do with the feedback I received from my writers’ group. I actually finished the first draft earlier this year, but I didn’t post the chapters until I had received feedback from my writing peeps at each week’s meeting.

Now that the novella is complete, I’ve turned my efforts to my next novel manuscript, tentatively titled Laughingstock. Right now, the MS is topping 115K words, which is about 25,000 more than I’d like to have for the final product. Also, I still haven’t finished the first draft; another 10,000 words is not out of the question.

In a previous post, I discussed the difference between “plotting” and “pantsing” in story construction. I am absolutely a pantser, and have really been pantsing the hell out of this story. Especially as the story approaches its conclusion, I’ve basically been driving all of the characters to the same place and seeing what the heck they end up doing. Now, I think I’ve finally gotten to the point where I can see a clear path to the end of the story.

The question for me is whether I should try to plot or outline that path that I can see through the haze, or just keep pantsing to the end. Doing the former would most likely speed up the writing process, which is a good thing. On the other hand, pantsing has gotten me this far, and I am loathe to abandon it now; similar to the way some baseball players don’t like to change their socks when they’re on a winning streak. (NOTE: I change my socks nearly every day.)

So I guess I’m not going to drop my pantsing for now, seeing as how I’m in the home stretch. I hope to be able to give a definitive report on this approach shortly.


Battling Bezos’ Bozos

Okay, gang, time for my favorite type of post: whining about book promotion and marketing. (Actually, I’d prefer to be fat and happy and selling a lot of books. It might be a while before I achieve that, so . . .)

As a goal for the new year (I don’t make resolutions), I decided that I was going to kick out the jams on book promotion and really try to do something about Fester‘s lackluster sales. There are different paths to different marketing goals, but as I was interested in boosting sales, it seemed like focusing on Amazon ads would be the best bet. After all, people on Amazon are almost certainly looking to buy something right then and there. For other platforms, such as Facebook, advertising would be more useful to increase brand awareness (whatever that is).

To get a better handle on Amazon’s complex advertising platform, I bought a couple of books and a spendy online course that offered to provide easy-to-follow steps to get a handle on this complicated process. I did my homework, came up with a very basic advertising plan, and eagerly navigated the Amazon ads console to set up four new ads, each of which had slightly different settings. The idea was to gather data to help determine how to better refine my advertising strategy.

The first three ads launched without a problem. However, for the fourth, I got an email from Amazon advertising saying that my ad had been rejected because the ad contained “excessive violence or gore.”

This was patently ridiculous. The ad – which was just the book cover – contained no such violence or gore. (You can see the book cover below.) I checked Amazon’s Creative Acceptance Policies, which admittedly I hadn’t bothered reading before, as the cover seemed pretty anodyne.

I checked the policies about what constitutes “excessive violence or gore.” According to their policies this includes but is not limited to (italics mine):

  • Brutality, graphic depictions of blood, open or sutured wounds, scenes of torture, dismemberments, or mutilations of bodies (including cadavers).
  • Overt references to or images implying or depicting rape and sexual molestation.

Clearly, this didn’t apply to the cover of Fester, so I filed an appeal. When the rejection was reviewed, it was upheld. The reviewer said: “When we reviewed the ad, we determined that the ad (Campaign Name: Fester – SP – Manual Category – Down) contained violent content. To ensure a good customer experience, we don’t allow ads containing images of human or animal abuse, mistreatment, or distress.”

I was genuinely nonplussed. The first perplexing thing was that the reason cited for the rejection of the appeal had nothing to do with the “excessive violence or gore.” I re-read the Creative Acceptance Policies, and notices the includes but is not limited to phrase. These are utter weasel words, which you’d think I’d be in favor of, given the name of this publishing company. Weasel words they may have been, but they were certainly not sweet. Basically, Amazon seemed to be saying that they could make the rules up as they went along.

This notion was reinforced when I considered that I had run ads for the same book five times previously (the three new ones plus two experimental ads from last year). All of these were accepted. Amazon was more than glad to take my money to advertise something from which they take a cut. Clearly, the “policies” were not being applied consistently. I figured that the first rejection was an overeager newbie, or an Amazon employee having a bad day. The judgment for the appeal seemed more like summary punishment for having dared question the mighty Bezos Machine.

After some back-and-forth on a FB group, I decided to go ahead and appeal the appeal. I was hesitant, as it seemed risky. I had three other ads running, and I didn’t want them to get yanked. If I kept fussing, I might get the book cover – and myself – on a permanent shitlist. After all, the nail that sticks up gets pounded down.

I also figured that the odds were in my favor: I was batting .833, with five out of six ads being accepted. If I just started over with new ads, I could probably just let them slip by whatever inconsistent scrutiny Amazon might apply.

I eventually decided to appeal the appeal and try to make an argument to Amazon. It seemed like the right thing to do; I will almost certainly be punished for it. If I lose the appeal appeal, I’ll probably just have to get a new book cover. Can’t really afford that right now, as I spent all my money on the fuckin’ advertising course.

At the end of the day, Amazon is the eight-zillion pound gorilla for the indie publishing community. Without Amazon, one’s sales channel options are significantly narrowed. So I will, if necessary, bend the knee to Bezos’ Bozos and offer my heartfelt contrition.

Then I’ll whine and talk smack about it here.